The Future of Frontline Work

Easiest to Use

Digital Platform
for Frontline Workers

Replace paper and bridge application silos across production, quality and maintenance for frontline workers in MTO Manufacturing, Energy and Transportation with the next generation frontline digital platform. Show workers exactly what to do, when they need to do it, keeping production on track, quality high and equipment operational.

Boost Productivity
& Accountability

Cut inspection times by up to 70%, automate data collection and provide instant visibility to defects, process audits and equipment maintenance.

Onboard & Upskill

Bridge the skills gap by delivering easy, on-the-spot visual work instruction with micro-training to ensure procedural adherence and quality standards.

Automate Process
Across Functions

Leverage a common platform to automate processes across production, quality, and maintenance in the field and at the plant.

Easy + Smart is the ROO.AI Difference

Unique Visuals Are Easier, Faster, More Intuitive
There’s a skills shortage on the factory floor and in the field, and paper training and SOPs are making it worse. ROO.AI replaces paper with a breakthrough visual interface for inspections and guided work instruction on mobile devices that are powered by smart automations and Bots to increase productivity and accuracy, while helping companies onboard more quickly and upskill their workforce.

Your Frontline Does Many Tasks
Their Software Should Too

Lean operations depend on frontline workers executing diverse tasks often across functional teams. Particularly in MTO Manufacturing, Energy and Transportation where production processes, quality inspections and equipment usage constantly change. Relying on paper and application silos adds inefficiency, error and delay to manufacturing, quality management and maintenance.

The ROO.AI platform is designed for the multifaceted roles of modern frontline workers by extending breakthrough visual inspections and work instruction with Bots, AI and integrated modules for defect management, maintenance and aset management to deliver end-to-end productivity and quality improvement across teams.

Boost productivity by delivering easy, intuitive work instruction with embedded micro training to ramp up quickly and ensure procedural adherence.
Cut inspection and process audit times, and automate data collection to provide instant defect visibility to production and maintenance for repair and corrective action.
Digitalize preventive maintenance and repair requests to improve responsiveness, ensure first-time fix and drive less NPT and better OEE.

Digitalize Complex,
Repetitive Frontline Work

ROO.AI is purpose designed to deliver a frontline experience that is easier, more intuitive and more effective than paper or digital forms. Proven with hundreds of customers, learn how ROO.AI is particularly suited to MTO Manufacturing and Energy Field Services.
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Visual User Interface

Engage workers with a user experience for work instruction, quality inspections and maintenance that is purpose-designed to be intuitive, easy, simple and mobile-native. Use visuals
and touch controls to save time and increase accuracy.

Digital Workflows

Direct workers and inspectors through workflows that fityour exact process and equipment. Customize setups, work instructions, quality checks and maintenance procedures to show workers exactly what they need to do.

Guide Workers with
RooBOT Automations

Enforce SOPs, embed safety checks, personalize micro-training and automate inspections with next-generation work instructions leveraging smart RooBOT automations to deliver information and guidance where, how and when workers need it.

Use the Power of AI to Accelerate
Your Frontline Digitalization

ROO.AI offers dynamic AI solutions for frontline workflows. Utilizing cloud-based custom models and APIs like ChatGPT, it aids in prediction and process optimization. The ROO.AI native app supports edge AI for mobile text-to-speech and image recognition, while its digitalization tools transform forms and media into efficient digital workflows.

Align Teams
to Streamline Work

Eliminate the silos of paper forms and systems that slow down your frontline and increase defects. ROO.AI enables team communications, provides easy defect traceability, empowers production and quality teams to quickly collaborate on fixes, and brings visibility to equipment setups and line changes.

Keep Equipment Available,
Maintenance on Track

Easily create maintenance programs for equipment and automate inspections and preventive maintenance through task management, reminders and assignable work orders. An asset management module enables visibility to asset status and maintenance costs, and automates a complete history of all inspections, issues, fixes and work orders to deliver traceability for both equipment and MTO products.

Frontline Data Becomes
Actionable Insights

Uncover the critical data that had been trapped on paper forms or never even collected. ROO.AI makes it simple to enable instant visibility with custom reports and dashboards, define and categorize data to drive better analysis and easily share important operational data with other applications or corporate data warehouses through our open API.

Want to calculate the
business impact?

Digitalizing your frontline operations can make a big impact on both the top line and bottom line of your business. Studies from McKinsey and others document business impacts such as 15-30% labor productivity increases, 25-30% maintenance cost reductions and 30-50% reduction in equipment downtime. Gain insight with our business impact assessment tool.

The Advantages of ROO.AI

For Your Business

Onboard more quickly

Deliver clear instruction, in context
and at the point of need.

Upskill workers

In-process guidance based on worker experience, actions or data collected.

Automate decisions

Leverage Logic, Bots and AI to dynamically assemble workflows, chain jobs and manage data.

Facilitate collaboration

Simplify team communication, enable remote assistance. Collect and share feedback.

Let data drive action

Instill direct or automated data collection into any process and drive visibility and decision making.

Engage your workforce

Arm workers with intuitive mobile tools that encourage contribution to continuous improvement.

Transform Your Workforce
Transform Your Business

Inspection Time


Ramp Up Time


Optimized Experience

Uniquely Frontline optimized, ROO.AI’s visual workflows, tap and go inputs, voice commands and online/offline operation requires zero training.

Assisted Automation

Сutting-edge automation and BOTS, simplify frontline processes with guided instruction, input-driven workflows, and embedded micro-training.


Get a fully customized solution tuned to your business with no need for IT. Spend less time learning new software and more time inspecting assets and resolving issues.